Although you could argue that your business has a common purpose regarding the need to drive turnover and profitability upward and you are all focused on the same goal, there is actually a difference between sales and marketing, and they are separate cogs in the same wheel. Here is a…
It is all too easy to use PayPal as the default payment option because it is such a dominating presence in this arena, with well over 200 million customers and millions of businesses using their services. However, there are plenty of alternatives to PayPal that offer competitive rates and services…
One of the most important business decisions you might make is right at the start of your trading journey and that involves the decision as to whether you form an LLP or LLC. It pays to take a look at the key differences when it comes to LLP vs LLC…
When you have put all of your time, energy, and money into building a business you might decide there is a point when you want to liquidate the asset and enjoy some of the cash rewards or move onto something new. Using a business valuation calculator is a useful way…
Do you have the next big idea for a cleaning business? Before you hit the ground running, it is important to learn how to start a cleaning business. The wisdom found in the basics can go a long way in helping you avoid common mistakes. When you want long-term success…
The dictionary description for the word venture is a risky or daring journey or undertaking and that provides a big clue as to what venture capital is all about. Any form of speculation that involves money always has to carry an element of risk but the whole idea behind the…
Trying to find a business that works for you? While we all know there are a ton of opportunities out there when it comes to making money in 2020, it can be hard to filter through the ideas to figure out which one is best for you. To help you…
A successful marketing strategy is often critical to the health and long term prospect of your business and that is why the four P’s of marketing is often used as a framework for creating a program that delivers results. In a nutshell, 4P marketing describes factors that you can use…
Although the basic principle of trucking is the same across the industry in that each company is tasked with transporting items from point A to point B that is often where the similarity ends when it comes to defining what each trucking company does. There are a number of key…
Despite the rise in social media and the impact the range of modern-day marketing strategies has had on the world, there’s still a no better way to market and connect with your customers than there is by using your email marketing list. However, this is only possible if you’re able…